Research and Analytics

Discover who your audience is, where your traffic comes from, and what they enjoy about you.

I will help you understand your analytics and what it means to your business. From there, strategies are put into place to ensure you maximize your conversions and strengthen your sales funnels.

Discovery

Discovery is all about taking a deep look at your business and seeing what hurts. Research is done on your ideal client, clients you would like to target, and strategy already in place to identify any potential areas of improvement.


Why You Need This

Identifying areas of improvement is key to setting a course of corrective action to get the results that you are looking for.

Custom Reporting

Your analytics are the cold hard facts of how your business is performing, but they are not always the easiest to interpret and are rarely all in the same place.


Why You Need This

Having all your analytics in a comprehensive report will grant you better insight and understanding of your business.


Google Analytics

Google Analytics is almost the source of complete truth for your online performance, but the abbundance of information can be both overwhelming and in some cases even irrelevant. I can help your properly set analytics up on your website, explain what everything means, and create custom reporting in the Google Analytics Dashboard to only show relevant information to you.


Why You Need This

Being able to quickly see and understand your Google Analytics will help you spend less time on the numbers and more time on actionable steps to improve your business.

Consulting and Strategy Development

Roadmapping, research, collaboration, and analysis allows me to work with you to get over pain points in areas of your business such as marketing, design, and branding. Research and and planning as well as status updates occur to ensure you remain on track to reach your goals.


Why You Need This

As this is a very unique and specific approach to your business problems, you will receive specific guidance and direction to get the desired results for your brand.


Develop Buyer Persona's

Careful analysis of your current clients and potential clients you wish to work with in the future can result in highly detailed, demographically accurate representations of your audience.


Why You Need This

These detailed representations of your audience will allow you to focus more directly in your marketing campaigns and discover and learn more about your niche.

Mindmap on a laptop

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